There have been numerous signs pointing to underwhelming iPhone XR sales lately, from unusually aggressive marketing ploys highlighting big trade-in discounts to various reports of production cuts and shrinking revenue figures for key parts suppliers.
But when it comes to Apple’s supply chain, it’s hard to think of any company more pivotal than TSMC and Foxconn. Somewhat surprisingly, given all those ominous recent rumors and analyst forecasts, both these crucial Apple partners managed to boost their November sales results, as reported by Bloomberg.
We’re obviously not talking about massive growth here, but considering the overall decline of the global smartphone market, this is certainly good news for nervous Apple investors. While the Cupertino-based tech giant merely leads long lists of high-profile TSMC and Foxconn clients, the latter is estimated to be relying on iPhones for almost half of its revenue.
Also known as Hon Hai, the Taiwanese company is the world’s largest contract electronics manufacturer, handling a big chunk of the assembly for all three new iPhone models. Foxconn was purportedly told to cancel plans for iPhone XR production expansions recently, which has either yet to reflect in its books or never happened in the first place.
Meanwhile, TSMC (Taiwan Semiconductor Manufacturing Company) is the lone producer of the A12 Bionic SoC inside the iPhone XR, XS, and XS Max, nonetheless running a thriving business that derives its profits from many partners and customers.
Given certain crypto-difficulties, TSMC probably posted its latest boost in sales largely thanks to Apple, though, seemingly contradicting what everyone else was so sure about. Unfortunately, we’ll need to continue reading between the lines of these types of reports to find out how successful the new iPhone trio really is. That’s because Apple no longer plans to report sales units. Of course, profits are all that matter anyway, right?